Ed Loves Bacon - Top Chef's Kevin Gillespie meet and greet at W Hotel Midtown tonight

Flipping through my press releases, I spied a nifty little gem today from the W Hotels. Top Chef season 6 finalist and fan favorite - Woodfire Grill's Executive Chef, Kevin Gillespie will make an appearance to meet and greet foodies tonight from 8pm til 10pm at the W Hotel's Midtown location.

Today's announcement was just a peek at the hotel chain's latest promotional tool: a custom "insider deals" text messaging system. The perk for tonight's event is a $5 discount for self parking at Colony Square.

Here's how the press release explains the new service:

1.   Simply text TGIW to 99699 every Wednesday, beginning June 2 to score the weekly deal.

2.   Within seconds, receive a message from W Hotels of Atlanta containing the offer of the week.

3.   You’ll have one week to redeem your wonderful offer by showing your insider text message when you visit the participating hotel.

In no time, you’ll be enjoying exclusive SIPS at Whiskey Blue, Whiskey Park, WETBAR and DRINKSHOP, basking in bonuses on products and services at Bliss Spa, savoring the culinary creations of BLT STEAK, Savu, Spice Market, Market, and accessing the hottest summer parties plus much more – all exclusively from W Hotels of Atlanta.

... Sounds swanky, don't it?

Without spouting a bunch of legalese, updates will be available every Wednesday morning after 9am and standard text rates apply.

The W Hotel Midtown is located at 188 14th Street, Atlanta, GA.

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