Strategic Workshop: The Role of Culture in Strategy

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Cox Family Enterprise Center

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3495 Campus Loop Rd NW, Kennesaw, GA 30144

https://epay.kennesaw.edu/C20923_ustores/web/product_detail.jsp?PRODUCTID=2889

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Culture, particularly in family businesses, plays a crucial role in shaping and implementing business strategy. It encompasses the shared values, beliefs, and practices within that family business, influencing how employees think, make decisions, and interact.

A strong, positive culture aligns with the company’s strategic goals, enhancing employee engagement, productivity, and overall performance. It can drive innovation, foster collaboration, and improve customer relations.

Conversely, a misaligned or toxic culture can undermine strategy execution, leading to inefficiencies and reduced competitive advantage. In essence, culture acts as the foundation that supports or hinders the successful implementation of business strategies.

Join Cornelia Bearyman, PhD(c), a foremost strategist and leadership development expert, in this Strategic Workshop hosted by the Family Enterprise Center at KSU as she guides family business leaders to drive clarity, enhance the capability, and build capacity. 

Date:  Friday, September 27, 2024
Time:  8:00 - 9:30 a.m. (Doors open at 7:30 a.m.)
Location:  Family Enterprise Center at KSU | 3207 Campus Loop Road, Kennesaw, GA 30144

Cost:  $35 | Breakfast Included (This event is free for Members.)