David Feldman and ATL Collective

CL Critic Kevin C. Madigan Recommends: A bash to celebrate entrepreneur David Feldman’s book Small By Design: The Entrepreneur’s Guide for Growing Big While Staying Small is happening at Plywood Place in May. The event will feature a set by ATL Collective, of which Feldman is a member; the band is known for covering entire classic albums. Feldman is also a founder of the creative branding agency 3Owl in Atlanta, a columnist for Forbes, and a guest lecturer in marketing at Emory University’s Goizueta Business School, from where he holds a dual degree in music and business. Small By Design, his first book, “reveals how small businesses can make a major impact with a minimalist mindset,” a press release says. “The value a company creates is not a function of its size, and according to Feldman, the clutter of conventional growth often gets in the way of sustainable success and rewarding relationships.” — KCM