1. Nappy Roots' Nappy Modify watch
 $45

Seeing as though they've made a career of being everyman, humble-rap ambassadors, the fact that Nappy Roots' merch includes something as practical as a watch isn't surprising. The limited piece was designed by the group and voted on by their fans. Of course, every purchase comes with a free copy of the group's latest album, The 40 Akerz Project.

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2. The Coathangers' Sarah Tote
 $15

We like to think garage-rock darlings the Coathangers had vinyl lovers in mind when they created a bag to "carry crap in style." The gnarly design — spider-legged mannequin included — jumps out at you, and the size seems to be a perfect fit to store that Suck My Shirt 12-inch.

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3. Deer Bear Wolf's Nomen Novum Lookalikes EP on cassette tape
 $8

Exclusivity doesn't have to be confined to the pomp and high price tags that come with, say, a rapper/producer collaborating with Adidas for a $350 sneaker. Nope, you can get the feeling of owning something quality that very few folks have just by limiting the quantity of the item produced. Case and point: DBW's $8 limited-edition (only 100 were made, and they're hand-numbered) purple cassettes in die-cut black cases and colored gel for Nomen Novum's Lookalikes EP.

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4. Big Face Paper Gang basketball shorts
 $20

Indie label Big Face Paper Gang, the outpost to acts Heeno Deaux and Ben Frank Jr., is also home to one of the city's biggest basketball fans in owner Brandon Banks. A former standout at the Paideia School, Banks fused his love of basketball and hip-hop with BFPG's logo and voila, a fresh pair of mesh.

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5. Eliot Bronson "New Pain" promo EP
$? Ask the streets

Singer/songwriter Eliot Bronson apparently thinks his music is good medicine, which is why he released his "New Pain" promo EP in pill form. The USB device fashioned as a time-release capsule comes in a prescription bottle that instructs the patient, er, listener, to "listen to the tablet 5 times daily."

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6. SWAG phone
 $30

Should we really be surprised by 2 Chainz's ability to make the mundane seem extraordinary? After all, this is the dude that made Similac an ad-lib. 2 Chainz and the FLX phone made plugging your iPhone or Droid into an old receiver cool, so naturally their collaboration sparked some copycats. The SWAG phone, like the FLX phone, plugs directly into the cell phone and makes you think back to eons ago when landlines were the norm. If anyone knows where you can still find these, let us know.

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7. Scotty ATL Cool Club sweatpants
 $30

The only thing that could possibly compare to the heavenly feeling of finding comfortable underwear is nabbing the right pair of sweatpants. Fortunately, Scotty ATL understands the value of some cozy cotton trousers as evidence of his Cool Club sweatpants. Just remember: "No lames allowed."

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8. Full Plate oven mitt
 $20

With a name like Full Plate it's only right that there'd be some culinary-inspired swag in the merch store. Alas, there's an oven mitt celebrating the release of Dillon and Paten Locke's Studies in Hunger (The Super Dave West Recipes). More than just guarding against hot plates, the mitt comes with a flash drive full of recipes.

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9. Goldyard pullover mashup
$? Ask the streets

Local goth-rap trio Goldyard (In-Doe, A.T., Flick James) dropped this pullover in the colder months. Aside from the gold-stitched lettering, what stands out about this top are the symbols on either sleeve, which seem to be polar opposites in theme and message. Whether your left arm is rocking that Eye of Horus or the right arm is sporting the Confederate army patch, the only thing that matters is the color: Gold.